SaaS Metrics Calculator
Calculate MRR, ARR, churn rate, LTV, CAC, and other key SaaS metrics
Revenue Metrics
Total predictable monthly revenue: ₹5,00,000
Customer Metrics
How long does a customer typically stay?
Cost Metrics
Average cost to acquire one customer: ₹10,000
Total monthly S&M budget: ₹3,00,000
Calculated CAC from S&M: ₹6,000
= S&M Spend (₹3,00,000) / New Customers (50)
Key SaaS Metrics
Annual Recurring Revenue
₹60,00,000
MRR × 12 = ₹5,00,000 × 12
MRR
₹5,00,000
ARPU (Avg Revenue/User)
₹2,500
Monthly Churn Rate
✅2.50%
Annual: 26.2% • Excellent
LTV:CAC Ratio 🎯
6.0x
Excellent
Target: 3x+
CAC Payback Period ⚡
Excellent4.0 months
Growth Metrics
Quick Ratio 🚀
10.0x
Excellent
New / Churned
📊 SaaS Metrics Benchmarks
LTV:CAC Ratio
• 3:1+ = Healthy
• 1:1 = Breaking even
• <1 = Burning cash
Monthly Churn
• <3% = Excellent
• 3-7% = Acceptable
• >7% = Needs attention
Quick Ratio
• 4+ = Hyper-growth
• 1-4 = Growing
• <1 = Declining